| Innovations. |
The success of a company depends on its creativity and innovative capabilities. Nevertheless, true innovations are rare and products that enjoy sustained success in the marketplace are even rarer. Typical features of conventional product development processes include high cost and a low success rate.
Promising products are always the result of a professional innovation strategy tailored to the situation of the individual company. Professional strategies guarantee low cost and avoid failure. Ideally, a strategy considers consumers' wishes from the earliest possible stage, provides a structured path to the final product and ensures that all decisions required are taken in good time. |
We offer support for ... |
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the development of tailor-made innovation strategies |
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the integration of quantitative and qualitative market research results |
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the formulation of marketable ideas with reference to production processes |
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the technical implementation of new product concepts |
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the tracking of products ready for production on the market |
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Know-how for the international food industry